Debbie Williams, Course Leader for MA Publishing at the University of Central Lancashire/ Manager of UCLan Publishing (ex Project Manager/ Buyer at Waterstone’s Head Office)

“I have been lucky enough to work with Inga for many years in a number of different capacities. She is a true professional in every sense of the word. Her business is going from strength to strength and is very innovative, knowledgeable and flexible – exactly what I would expect from her. I truly believe that Inga and her company are the future of publishing and writing – and I don’t say that lightly!”


Jean Atkin, established freelance writer and a published and award-winning poet

"Inga's full and professional assessment of my manuscript was enlightening and encouraging, and not something I could have accessed otherwise.  She has a real breadth of experience in the publishing industry and provided me with much helpful information about the positioning and marketing of my novel.  I had the real sense of a fresh pair of informed eyes on my work, which was invaluable.  I would warmly recommend her services to authors, straight-dealing, approachable and personalised."


Roddy Simpson, writer

“Inga’s expert advice and input were invaluable in preparing a book proposal* which was accepted by a publisher”

*The Photography of Victorian Scotland, published by Edinburgh University Press, September 2012. Click here for a link to it on Amazon.co.uk


Michael Tobert, writer:

“Inga is a highly perceptive, intelligent and imaginative commentator who writes as clearly as she thinks. "I approached her because of her experience of, and feel for, the book market but her flair will be applicable to any other market to which she chooses to turn her attention.

"I recommend her unhesitatingly.”


Helen Bleck, Managing Editor, Canongate Books Ltd (colleague):

“Inga is an inspired and experienced marketer, who created countless eye-catching and successful campaigns for writers and books during her time at Canongate.

"Her enthusiasm and skill made her a great colleague to work with.”


Elaine Henry, Proprietor, Word Power Books:

“I recommend Inga at McVicar Marketing as a marketing professional who takes great effort to understand her clients, delivering to their needs rather than using generic solutions.

"This personal attention and understanding is often sadly lacking in the field and so it has been a joy to find someone like Inga to help our business grow and expand.”


Gavin MacDougall, Director, Luath Press Ltd:

“Inga's experience in bookselling and publishing was invaluable.”